Melatonin isn’t just for insomniacs anymore. This naturally occurring hormone, best known for regulating sleep cycles in humans, is now getting attention in the pet health space and for good reason. Whether it’s helping a senior dog settle in for...
Are pet supplements regulated? The short answer is yes. Albeit not nearly as heavily regulated as...
The pet supplement market isn't just growing – it's thriving. And within the industry, a powerhouse...
A cat's glossy, soft coat is both beautiful and a reflection of thriving health on the inside....
Hippocrates, the father of medicine, wisely noted that "all disease begins in the gut." This lesson...
Science has made incredible recent discoveries about the profound effects of microbiome health on...
Pet owners prioritize their dog’s health just like any other family member. Consumers are becoming...
It’s never been a better time to start or expand a pet supplement business. Between 2022 and 2030,...