Hippocrates, the father of medicine, wisely noted that "all disease begins in the gut." This lesson holds true not only for people but for our beloved pets.
Science confirms that gut health is a cornerstone of overall health and wellness. As dog owners become increasingly aware of the importance of their pet's digestive health, they are turning to their trusted veterinarians for supplement recommendations to optimize their dog's digestive function and overall vitality.
Vet clinics are pivotal in guiding pet parents toward trusted, high-quality products. Offering private-label dog digestive supplements is a true win-win: dog owners invest in products endorsed by professionals that get the results they want, and clinics benefit from increased profit margins and enhanced client loyalty.
In this article, we explore why dog gut health is so important and the best supplements for vet clinics to ensure happy, healthy canine clients.
Why Digestive Health Is a Priority for Dogs
Just like people, dogs' digestive systems do much more than process food. They are critical components of immune health, brain health, overall energy levels, and healthy aging. The gut houses the majority of the immune system, regulates nutrient absorption, and is even involved in regulating dogs' moods and behavior.
Many canines deal with digestive issues such as loose stools or irregular bowel movements, gas, and sensitivities to foods in their diet. If left unaddressed, these issues can cause discomfort and have more lasting impacts on their long-term health. Now more than ever, dog owners are on the lookout for gentle yet effective supplement solutions, and they often turn to their vet clinics for recommendations.
3 Ways Vet Clinics Benefit From Selling Private Label Dog Digestive Supplements
Strengthen Client Trust with Expert-Recommended Products
Dog owners trust their veterinarians to provide and recommend only the best for their pets. With private-label dog digestive supplements available directly in your vet clinic, you immediately provide products guaranteed to be of excellent quality and precisely tailored to meet your client's needs. Customers feel confident in their choices, and vets sleep easy knowing their products are professionally formulated and vetted.
Create a Personalized Experience
Private-label dog supplements allow vet clinics to customize products to align with their brand and the unique needs of their customer base. With private label supplements, clinics can address the specific health concerns of their patient population and foster stronger client relationships. When dog owners see positive results, they are more likely to remain loyal to your clinic.
Add an Additional Revenue Stream
Selling private-label animal supplements allows vet clinics to keep profits in-house rather than directing clients to third-party retailers. Not only is this preferable to ensure your clients purchase high-quality products, but it's also a proven way to boost revenue through direct sales and (down the road) passive income through repeat sales. Private-label supplements also position your clinic as a one-stop-shop for canine care, from trusted veterinary advice to supplement solutions under one roof.
Top Dog Digestive Supplements for Vet Clinics
Probiotics
Probiotics for dogs have been shown to support enhanced health and discourage future health issues by promoting a healthy balance of gut bacteria. Probiotic supplements are often essential for dogs who experience digestive upset or after taking medications. Stocking a broad-spectrum probiotic product tailored for dogs ensures you're offering a highly sought-after product that supports digestive function, immune health, and overall vitality.
Prebiotics
Prebiotics act as food for probiotics. These naturally occurring nondigestible fibers support the proliferation of beneficial gut bacteria (probiotics), and combining the two is essential for a comprehensive dog gut health product. This dynamic duo is ideal for dogs who deal with ongoing digestive upset or any dog owner looking for long-term gut and overall health support.
Digestive Enzymes
Some dogs and breeds have more trouble breaking down foods than others, and digestive enzymes can help to improve digestive discomfort and nutrient absorption. This product might be most beneficial for older dogs or those with sensitive stomachs. A vet-formulated enzyme supplement is best for alleviating discomforts like bloating or excess gas caused by poorly digested food.
Pumpkin or Fiber Blends
Pumpkin and fiber supplements have gained popularity as they've proven effective for bowel movement support and alleviating loose stools in dogs with trouble with regular bowel movements. This gentle, whole-foods-based solution appeals to dog owners seeking natural options. As a bonus, fiber supplements can support weight management by promoting a sense of fullness.
Slippery Elm
Slippery elm is an herb that has been used for centuries to reduce digestive tract irritation and is especially helpful for dogs with food sensitivities or a heightened inflammatory response. This product is a favorite among pet owners seeking plant-based herbal alternatives for dog digestive health.
How to Choose an Animal Private Label Manufacturing Partner
Selecting the right animal private label manufacturer is essential for the success of your vet clinic. When shopping around for a private label partner, consider the following:
Reputation and Expertise
It is important to partner with a manufacturer known for producing high-quality animal supplements with proven formulations. Read reviews, speak with previous clients, and note if and where they rank in different health categories on popular E-Commerce platforms like Amazon.
Adherence to cGMP Standards
Always ensure the manufacturer follows current Good Manufacturing Practices (cGMP) and conducts third-party testing for ingredient purity, potency, and safety.
Support with Branding and Packaging
A good partner offers customization options to align with your clinic's brand vision and patient needs. Manufacturers with an in-house design team typically translate to faster turnaround times.
Minimum Order Quantities (MOQs)
For clinics new to private labeling or testing the water with new products, choose a manufacturer that offers low MOQs to help you start small and scale as demand grows.
Why Choose Pet Tech Labs for Private Label Dog Digestive Supplements?
Pet Tech Labs is a long-time trusted leader in animal private-label manufacturing for veterinary clinics, offering vet-formulated supplements proven to be effective and safe. We adhere to rigorous cGMP standards, conduct thorough third-party testing, and are dedicated to creating a seamless experience from start to finish.
Learn more about our process for private labeling top-selling pet supplements here.
Conclusion: Build Your Vet Clinic with Dog Digestive Supplements
A report from Global Market Insights found that the dog intestinal health pet dietary supplement market was valued at $34.5 billion in 2023 and is expected to grow by 4.7% between 2024 and 2032, making it a significant piece of the entire dog supplement market. Vet clinics are perfectly positioned to meet this growing demand by offering premium private-label supplements to their established customer base.
With Pet Tech Labs as your partner, you can confidently provide vet-formulated dog digestive supplements that have been proven to get results, reflecting your clinic's unwavering commitment to pet wellness.
1. Yang Q, Wu Z. Gut Probiotics and Health of Dogs and Cats: Benefits, Applications, and Underlying Mechanisms. Microorganisms. 2023;11(10):2452. Published 2023 Sep 29. doi:10.3390/microorganisms11102452
2. https://www.gminsights.com/industry-analysis/dog-intestinal-health-pet-dietary-supplement-market
